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How to build for and market to developers (sponsored by Yatta)

Frederic Ebelshaeuser (Yatta Solutions GmbH)

The demand for software development has (finally) resulted in increased investments into developer tools. While more and more startups and enterprises have started building tools, distributing and selling them is still painful and difficult.
We share our story of how we started to serve developers by building a UML tool based on the open-source Eclipse IDE. From the enthusiasm of early product development to facing major legal, licensing, marketing and enterprise sales challenges.
This talk provides insights about…

Experience level: 
Beginner

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